Airlines, Restaurant Chains Join the Subscription Bandwagon

Taco Bell, Sweetgreen Inc. and Alaska Air Group Inc. have introduced or tested subscription programs in recent months, betting that customers will be intrigued by the chance to pay upfront for a taco a day, discounted salads and frequent flights, respectively. Subscriptions, which once primarily evoked a way to get magazines, newspapers or milk delivered, …

Airlines, Restaurant Chains Join the Subscription Bandwagon Read More »